Research shows that healthy and unhealthy eaters alike select foods on taste over nutritional value. An apple is healthier, but why do we reach for the doughnut instead? Most likely because we know it...

Most farms have a clear strategy in place for taking care of their cows: professionally balanced rations, written protocols for milking, well-designed facilities and so on. But do just as many have a people...

"People really do think their food comes from the store in cans, boxes, and bottles," was what I wrote to our western editor in a recent email

On day two of the World Ag Expo, we marveled at the booming attendance starting bright and early. We camped-out in one of the main parking lots and videoed visitors entering the grounds and parking their...

How can we better understand consumer choices in the dairy industry?

Through the help of the Greek yogurt and cheese mascots, the checkoff is focused on educating people about lactose-free dairy options

Explaining what we’re thinking can make a world of difference in how we work with others

Staying on top of the many tactics of animal rights activist groups allows us to better position ourselves to help educate the public on animal agriculture

There’s nothing better than an ice-cold glass of milk

Living near a farm can be an acquired taste for some

Far from just another thing to add to the schedule, these activities molded the trajectory of my future

The many phone notifications from different on-farm automation systems sure make a girl feel popular somedays

Whether you are considering (or reconsidering) installing sort gates or looking to improve efficiency with your current setup, here are two things to ponder

While farmers are still facing challenges, some of them are different from what we previously dealt with

Popular culture puts a spotlight on farming whether its accurate or not

We can sell more dairy through online grocery shopping

Celebrating the heart of the holidays and the hearts of those who make it all possible

Farmers around the world are implementing new ways in which they can be more sustainably efficient

Everyone has their own opinions on how they like their cheese. The Dairy Checkoff has been doing some hot takes when it comes to different ways to incorporate cheese in our everyday lives!

Dairies are facing more challenges than ever before. Low milk prices, high interest rates, a skilled labor shortage, and more have put a premium on operating with peak efficiency